Strategic content support, built for your team.
Content support that brings clarity, connection, and consistency across your team—whether you're starting from scratch or making sense of what’s already in motion.
Every team works differently. Here are some ways I can support your work:
Content Strategy Development
Build clear, audience-first content strategies that align with your brand’s goals and actually get used —no overstuffed decks or vague frameworks.
Audience Insight & Personas
Uncover what your audience really needs, wants, and values through custom research that leads to sharper messaging and more relevant content.
Messaging Frameworks
Clarify what to say, how to say it, and why it matter, so your team is aligned and your message resonates with the people who matter most.
Integrated Calendar Planning
Turn strategy into action with an editorial calendar that balances your goals, your audience’s needs and your team’s real-life capacity.
Team Workshops & Brainstorms
Facilitate collaborative working sessions that align cross-functional teams, clarify direction, and identify practical next steps.
Customer Story & Testimonials
Gather and share real stories—building trust with future customers while supporting sales and brand goals.
Some of my favorite clients
Stephany Sampayo, Sage Maven
"Mary brings structure where there is ambiguity, while maintaining a calm disposition in a fast-paced environment. She is always calm, engaging and brings great energy."
Ginger Smithwick, Cornett
“Mary consistently delivers great strategic thinking and insightful points of view. She brings a real passion for understanding people and why they do what they do to everything she does.”
Ready when you are.
Have a project in mind—or just a hunch you need something better? Let’s connect.